S95F OLED 65-inch 4K Smart TV

The Best OLED TV If You Can Swing the Price

If you've been dreaming of a TV that makes your living room look like a luxury hotel, the Samsung S95F is it. Reviewers are unanimous: this is the best picture quality you can buy in 2025. The QD-OLED panel delivers colors that pop off the screen, blacks that are deep and rich, and brightness that's genuinely stunning. Whether you're watching the big game, a movie night with the family, or gaming with the kids, everything looks absolutely gorgeous.

What makes this TV special for real life is the anti-reflective matte screen. If you have a bright living room with lots of windows, you know the frustration of glare washing out your picture. The S95F solves that problem beautifully. Reviewers say it eliminates reflections better than any other OLED TV, so you can actually enjoy watching during the day without closing all the blinds.

For families with gamers, this is a dream. The 165Hz refresh rate, AMD FreeSync support, and input lag under 10ms mean games feel smooth and responsive. Your kids will love how sharp and fast everything looks.

The design is another huge win. It's incredibly thin and elegant, with a premium metal finish that looks expensive in the best way. The One Connect box keeps all your cables hidden, so your entertainment setup stays clean and tidy.

Now let's talk about the elephant in the room: the price. At $2,497, this is a serious investment. That's not a casual purchase for most families. Reviewers actually suggest waiting for fall sales, when prices typically drop. If you can wait, do it.

A couple other things to know: the TV lacks Dolby Vision support, which some people care about and others don't. The matte screen does elevate black levels slightly in very bright rooms, so if you're watching dark scenes in bright sunlight, blacks might look a bit faded. And the built-in speakers, while decent, can distort at high volumes.

Bottom line? If you have the budget and you want the absolute best TV experience, this delivers. It's a TV that will make you happy every single day for years.

The Best OLED You Can Buy (If You Accept the Tradeoffs)

The Samsung S95F is genuinely excellent, and the professional consensus reflects that. But here's what matters: it's excellent at specific things, and mediocre at others, and Samsung is charging flagship money for both.

Let's start with what works. The QD-OLED panel is stunning. Peak brightness of 2,100-2,200 nits across multiple measurements puts this in rare territory. The anti-reflective coating actually works, making the S95F the clear winner for anyone with bright rooms or windows. That's not hype. That's measurable advantage. If your living room gets afternoon sun, this TV solves a real problem that traditional OLED TVs struggle with.

Color accuracy is excellent. DCI-P3 coverage at 100% and BT.2020 at 89.3% means content looks the way it was intended. The Filmmaker mode is reference-quality. Gaming is solid too. Input lag of 4.8ms at 1080p120 and support for 4K/165Hz with VRR puts this among the best gaming TVs available. You won't have complaints here.

But then Samsung made some choices that reveal the real story. The matte coating that eliminates glare also elevates black levels in bright rooms. This is the tradeoff. You gain glare reduction, you lose absolute black depth. In dark rooms, the LG G5 simply looks better. That's not my opinion, that's what multiple reviewers found.

More problematically, Samsung removed Dolby Vision support. At $2,498, this is a significant omission. The LG G5 costs $100 more and includes it. That's not a rounding error. Dolby Vision content on platforms like Netflix and Apple TV+ will play in HDR10+ instead, which is fine but not optimal. This feels like a cost-cutting decision passed on to consumers.

The Vision AI features are underwhelming. Samsung marketed these heavily, but reviewers found the upscaling and enhancement modes don't deliver on the promise. Meanwhile, the remote lacks backlighting, a standard feature at this price. The Tizen OS is functional but hasn't evolved meaningfully from the S95D. You're paying for a one-year refresh cycle, not innovation.

Wi-Fi 5 is the final frustration. The LG G5 includes Wi-Fi 6E at the same price. For a TV that costs $2,500, having last-generation wireless feels cheap.

Here's the business reality: the S95F is the best TV Samsung makes, and it's genuinely competitive with the LG G5. But it's not clearly better. It's different. Better in bright rooms, worse in dark ones. Better speakers, worse wireless. No Dolby Vision, but slightly cheaper. The question isn't whether it's good. It's whether those specific tradeoffs match your needs. For most people at this price point, the LG G5 is the safer choice because it doesn't force you to compromise on core features.